IQVIA HCP Research Link is a dynamic research ecosystem designed to connects key stakeholders – researcher, client, interviewer and respondents on a single platform (HCP, chemist, patients, consumers)
The app is designed to run all types of surveys from Express Brand Track, Customer Satisfaction, Price Sensitivity to Concept and Ad tests
It also has the features to conduct concept and add testing by showcasing the content in any formats PPT, Picture, Video, and Audio mediums
A controlled OTP based verification - ensures the authenticity of each respondent for access to the App
Respondents have complete control over the surveys they wish to participate and a log of surveys completed, ongoing and incomplete. The surveys can be taken at any time with complete flexibility to complete it in one go or in parts. The surveys are available both online and offline so there is no hassle to remain connected
Clients have complete control over their research. They can keep track of the survey progress on the go, use the interactive dashboard anytime to study, refer or share key insights with their teams and colleagues directly through the dashboard, can choose respondent; the surveys can be targeted to specific respondents from the client database